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Topo Chico

We called all foodies from coast to coast to Topo Chico’s mineral water via the Cochon555 national tour! Since our start with Topo Chico, we have always strived to create memorable experiences with consumers at major gastronomy events, amongst others; the Cochon555 Tour was no different. Our amazing Brand Ambassadors represented Topo Chico in Illinois, California, and Rhode Island with chic displays aimed at attracting foodies of all ages to enjoy a refreshing bottle (or wine glass) of Topo Chico mineral water.

Typically, we artfully hand pick each event our clients participate in based on their market goals. However, Topo Chico expressed immense interest in this event and asked us to work our marketing magic. We quickly went to work, researching the event’s details and reaching out to our Topo Chico Brand Ambassadors in Chicago, Newport, and Napa Valley while finalizing a spot in the famed culinary event. Our regional reach for this single event spanned the United States and allowed us to interact with a variety of regional as well as generational markets, including our target for Topo Chico: the millennial foodie. Who will you interact with next? Let us help!

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About the author, Tatiana Rodriguez

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