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Out of Home Marketing Cannot Be Ignored

Chances are that if you have stepped outside of your home today, you have seen some type of OOH (out-of-home advertising). This type of advertisement is found in the real world and outside of consumer’s homes. OOH can be found in the form of billboards, ads on transit vehicles such as buses, taxis and subways, street furniture such as bus stop benches and place based ads such as posters at sports stadiums or shopping mallls. Here is an overview of how many OOH advertisement displays were utilized in the US in 2021 for each category: The Out of Home Advertising
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